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Marketplace cold-start is the hardest problem in startups. What worked for me at a previous job: pick ONE city. Get 15 studios in that city. Then market only to musicians in that city. Density > coverage.
Also — are you talking to studio owners about their actual pain? Most of them already use Google Calendar and Venmo. Your pitch needs to be "I will fill your empty Tuesday afternoons" not "use my booking tool."
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I'm a musician on the side and I would absolutely use this. The current process is: google "rehearsal space near me" → call 4 places → leave voicemails → maybe hear back from 2 → book via text message → pay cash on arrival. It's absurd.
Not looking to cofound but happy to be an early power user and give you feedback from the musician side. DM me.
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Classic supply-constrained marketplace. The hack that works: guarantee studio owners X bookings in their first month or you refund your commission. You eat the cost on maybe 5 studios, but you get testimonials and proof of concept that close the next 50.
Serious question though: is this a venture-scale business or a lifestyle business? Either is fine, but the cofounder you need is very different depending on the answer.
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